Culture is crucial for any organization. It keeps team members in check, with their decisions and actions aligned towards reaching the company’s goals and staying true to its vision. According to David Snelson, culture is crucial because it is an agreement between members of the team that they will take deliberate actions to keep their culture robust. And he also says that culture is the reason why everybody at Waer Systems knows to do the right thing instinctually, and this includes highlighting great examples of behavior that shine the light on their culture during their core values week.

According to David, they put in the work to keep their culture and core values alive because it keeps the team connected, drives productivity, and helps them make better hiring decisions. The problem is, not all core values are well thought-out.

So how do you know that it’s time to reset your culture and redefine your core values? For Waer Systems, they re-examine their core values every year-end. They choose three of their top-performing employees and try to determine what made them stand out and used this as their basis in deciding on the changes that they will impose on their company culture and core values. It may all seem like a lot of work but the benefits of having a positive culture that espouses productivity and camaraderie are undeniable.

According to David, one of the benefits that Waer Systems enjoys as a by-product of their culture is having the advantage of having clients appreciate their core values which reassure these same clients that they will be in good hands. David also expounds that it is this positive culture in the company that also helps them attract some of the best people for their team.

David Snelson is the Managing Director of Waer Systems Limited. He leads the business development function and is primarily responsible for setting, and delivering against, the company strategy. Waer is a cloud software company behind the Warehouse Management System called WAERlinx.

If you’re someone who wants to build a strong culture in your organization that does not take the fun away from work and generates returns at a low cost but is not sure how to move forward, be sure to tune in to this episode of Culture Czars.

In this episode, of Culture Czars, Will Scott talks to David Snelson who is the Managing Director of Will’s company, Waer Systems. Tune in to gain insights on the return on culture, the importance of developing a valued organizational culture, how to maintain a positive culture, and how to have fun along the way.